Cloud computing powers the AI revolution, providing data, resources, and cost savings that fuel AI growth. Learn how this shapes the future of technology.
Jayesh Patil
When choosing a Customer Data Platform that’s best for your business, have a robust evaluation or a CDP vendor evaluation expert like Search Discovery to help.
Mark Sawlor
Adobe’s Real-time Customer Data Platform (Real-time CDP) can impact your data engineering, marketing, and C-suite level decision-making.
Cory Underwood
Belgium Data Protection Authority (DPA) has found Interactive Advertising Bureau Europe’s Transparency and Consent Framework (TCF v2.0) unlawful under GDPR.
Learn why investing in a Customer Data Platform (CDP) can enhance marketing insights, customer experience & data-informed decision-making.
Kelly Wortham
As cookies disappear, it's critical to learn the difference between client- and server-side testing & use cases for leveraging each method. We can help.
Jim Gordon
There’s a lot to learn about the Adobe Experience Platform. This post gives you some easy-to-understand basics to help ground your team.
Stew Schilling
Learn what the data layer is and why to push Event Objects to the Data Layer. Subsequent posts will cover step-by-step implementation examples.
Eric Ross
Media RCT experiments can solve media attribution & measurement issues. Learn how to use randomized controlled trials to elevate your marketing plan.
Alan Hyman
In this installation of our data governance series, we tell you the 5 simplest steps to implementing a data governance framework. Learn about it now!